ABOUT / TIFFANY SETH

A little about me.

Tiffany arranging fresh fruit baskets on an event refreshment table

Advertising has a measurement problem. Did someone buy because they saw an ad? Would they have bought anyway? And how do you account for everything that happened along the way?

I built my career in product and program management, much of it in advertising technology. So I think about those questions a lot.

I think about events the same way. An activation can bring hundreds of people into a room, but what happens afterward? Did someone discover a brand they now love, tell a friend, or become a customer?

I want to create experiences people genuinely enjoy, but I also want to understand what they accomplish. I love the creative side of bringing an event to life. I'm just as interested in the strategy, logistics, and decisions behind it. That's what I bring from tech.

EXPLORE MY WORK

BEYOND TECH

Events have always been part of my story. At the San Francisco Women’s Social Club, I helped organize events and brand partnerships for a community of over 11,000 women. Today, I’m involved in everything from wine tastings and beauty events to industry conferences through my board roles with Wharton’s Wine, Beauty, and Travel & Hospitality Clubs.

LET’S CREATE SOMETHING

Let’s make something happen IRL.

Agency collaborations, production opportunities, or an interesting idea. I’d love to hear about it.

LET’S CONNECT

STRATEGY. CREATIVITY. CONNECTION.